Products and Services

- Web Console

Primetext is a web service which allows users within an organisation to send and receive text messages using a web browser.

To the Primetext user, it presents a familiar interface, modelled on a typical email package. Messages are stored folders (Inbox, Sent, etc). just like email. It allows users to create groups of message recipients and to send a message to a whole group with just a single click.

For mobile users they can reply to a message, either to an individual, to a group. Because Primetext runs as a managed service, there is no equipment or software to be installed.

Primetext allows messages to be sent without the sender revealing their personal mobile 'phone number and research shows that 98% of delivered text messages are read - significantly higher than email.

We constantly liaise with the major networks and aggregators to ensure that the delivery rate for Primetext messages exceeds the norm for the industry, with full audit trails available. Reference customers can reassure prospective Primetext clients that the solution “does what it says on the tin”. It’s simple to set up and use.

Where Primetext comes into its own is when you need to get information to your contacts fast. If you have remote workers, or staff that are travelling without a PC and only have a mobile phone with them sending a text message has all of the benefits of email, but instantly. Primetext has the added benefit that it’s easy to see if any messages have not been delivered for any reason, and remedial action can be taken to ensure that everyone gets the message. If you’re a retailer who needs to organise a product recall – could you guarantee to do it quicker? If you need a fast response then the benefits are doubled! Primetext will save you money – we’re convinced of that.

Many calls to mobiles cannot complete because the phone is either switched off or out of coverage. In these situations the caller usually leaves a voice mail and often the cost is that of 3 phone calls! Yes, the original call to the mobile, the call to pick up the voice mail and finally the call back. Now imagine trying to reach 10 people or a 100. Sending a text message is always more effective, regardless of whether it is to a UK user, or anywhere in the world.



- Email

For some organisations there is a need to integrate SMS messaging with their IT systems. Using our range of email API’s this can readily be accomplished. Our API’s support both inbound and outbound message routing. We offer a variety of email formats to suit varying requirements, from simple integration with Microsoft Outlook to more complex APIs based on XML with content signing for additional security.

Additionally, we can import contact information from personal email products such as Microsoft Outlook, Gmail, custom spreadsheets and just about anywhere else.



- Bulk Delivery

Unlike many of our competitors Primetext does NOT use cheap, unreliable overseas routing for messages.

We also provide as a matter of course delivery reporting, audit trails, automated message forwarding and a 2-way capability. Dedicated numbers can also be provided where this is a requirement.

Where clients can accept lower delivery reliability and require lower cost message routing we can achieve this using alternative message routes as the Primetext infrastructure allows multiple message routes to be used simultaneously. 2-way and dedicated numbers are not available on this service, however some delivery reporting (depending on route) and full audit trails are available.

The flexibility and scalability of Primetext allows us to also offer a “white labeled” version of the system, for organisations (for example mobile network operators) who wish to use own-branding for a proven corporate messaging service. For enquiries relating to “white labeled” services and partnership/business development opportunities please contact



- Consulting

Primetext’s management and staff has many years experience in the delivery of messaging and web solutions. Industry experience includes the banking, finance and cards industries, successful consulting engagements for the IT and mobile network operator communities and includes work on consumer product launches, internal communication strategies and deployment of internet services.

For a detailed discussion about our capabilities, experience and how these can meet your specific requirements please contact us by email at



- Bespoke solutions

Text Messaging really comes into its own when it is effectively integrated into your existing systems.

Thanks to our background in corporate IT and the modular nature of the Primetext platform, we can easily provide custom interfaces to your existing systems. This could be as simple as generating bespoke usage reports to complex bi-directional integration. Whatever your needs, drop us a line at to see how we can accommodate your requirements.